It’s probably the greatest days of the 12 months once more—in case you’re a Star Wars fan. That’s as a result of it’s Might 4, aka “Might the Fourth,” aka Star Wars Day. The unofficial vacation, which is formally blessed by Disney, normally sees the discharge of recent Star Wars content material. Final 12 months it was an eight-part docuseries on The Mandalorian; this 12 months it’s the discharge of the primary episode of the brand new animated collection Star Wars: The Dangerous Batch.
— Star Wars (@starwars) May 3, 2021
However Star Wars Day doesn’t solely see followers flocking to Disney Plus to binge on new content material. As cell knowledge and analytics agency App Annie reveals in a brand new report, within the days previous to Star Wars Day, Star Wars gaming apps see an enormous enhance in downloads, concluding with a large enhance in downloads on Might 4.
As you may see from the chart above, Star Wars sport downloads spiked instantly round Star Wars Day. As App Annie notes, Lego Star Wars: The Full Saga noticed over 14,000 downloads on Might 4, 2020. That’s 10 occasions its common of 1,400 each day downloads the week earlier than. Lego Star Wars: The Pressure Awakens additionally obtained a large enhance in downloads, surging 190%, whereas the role-playing sport Star Wars: Galaxy of Heroes noticed extra downloads on Might 4, 2020, than on every other day over the encircling two months.
Briefly, unofficial holidays surrounding well-liked IP may be excellent for app obtain numbers.
App Annie’s full record of the highest Star Wars video games from final 12 months’s Star Wars Day is linked beneath. Might the Fourth be with you!