Lava to Launch ‘Made in India’ Smartphones on January 7: Here’s What We Know

Lava has despatched out an invite for a January 7 occasion that can witness the launch of latest smartphones from the Indian vendor. The Indian firm has been teasing the launch since final week and right now it has formally revealed that the upcoming smartphones can have “advanced and dynamic engineering.” The corporate has already listed Lava BeU smartphone, designed with ladies consumers in thoughts, on its web site. Lava beforehand confirmed to Devices 360 that it’s going to launch a complete of 5 telephones, together with Lava BeU in January.

Lava smartphones launch time, livestream particulars

As per the invite shared by Lava, and a tweet by way of the Lava official Twitter deal with, the corporate will launch new smartphones on January 7 at 12pm (midday). The occasion will likely be livestreamed by way of the corporate’s Fb and YouTube handles. The tweet additionally mentions #AbDuniyaDekhegi and #ProudlyIndian hashtags that possible trace at ‘advanced and dynamic engineering’ and ‘Made in India’ smartphones, respectively.

“I invite you to witness one thing that has by no means occurred within the smartphone trade earlier than. By no means earlier than has smartphone engineering been so advanced and dynamic, because of our proficient engineers. Tune in to the reside webcast of historical past within the making. I promise what follows will make you’re feeling proudly Indian,” Sunil Raina, President and Enterprise Head, Lava India, mentioned within the invite.

Lava BeU worth in India

Lava first teased the launch of its BeU smartphone with a tweet on December 23. It got here a day after it introduced Lava BeU with twin rear cameras in India. The corporate has already revealed that the handset’s worth in India has been set at Rs. 6,888 for its single 2GB + 32GB storage variant. The telephone is already listed on the official web site. The telephone, aimed particularly at ladies, could be bought in Rose Pink color.

Alongside Lava BeU, the corporate is planning to launch 4 new smartphones and a sensible health band on January 7, the corporate confirmed to Devices 360. Moreover, Lava additionally mentioned that the brand new smartphones will likely be priced between Rs. 5,000 and 15,000 and will likely be obtainable via each on-line and offline channels.

Lava BeU specs

The twin-SIM (Nano) Lava BeU runs on Android 10 (Go version) and incorporates a 6.08-inch HD+ (720×1,560 pixels) show with a 19.5:9 side ratio. The show is protected by a 2.5D curved glass and has a waterdrop-style notch. Below the hood, the smartphone is powered by an octa-core SoC clocked at 1.6GHz, coupled with 2GB of DDR4 RAM. There may be 32GB of onboard storage that’s expandable by way of microSD card (as much as 256GB).

For images, Lava BeU comes with a twin rear digicam setup that incorporates a 13-megapixel major sensor with an f/1.85 lens, together with a 2-megapixel secondary sensor. The telephone additionally contains an 8-megapixel selfie snapper on the entrance, with an f/2.2 lens.

Connectivity choices embody 4G LTE, Wi-Fi 802.11 b/g/n, Bluetooth 4.2, GPS/ A-GPS, Micro-USB, and a 3.5mm headphone jack. Lava BeU packs a 4,060mAh lithium polymer battery. The telephone additionally comes with a fingerprint sensor on the again. It measures 155.5×73.3×9.82mm and weighs 175.8 grams.


Which is the bestselling Vivo smartphone in India? Why has Vivo not been making premium telephones? We interviewed Vivo’s director of brand name technique Nipun Marya to seek out out, and to speak in regards to the firm’s technique in India going ahead. We mentioned this on Orbital, our weekly expertise podcast, which you’ll subscribe to by way of Apple Podcasts or RSS, obtain the episode, or simply hit the play button beneath.