Apple beats Samsung, takes global smartphone market lead to end 2020

iPhone 12 Mini and iPhone 12 Professional Max.

Todd Haselton | CNBC

Apple shipped extra smartphones than another firm through the fourth quarter of 2020, in response to information launched by market analysis agency Gartner on Monday.

The tech large shipped practically 80 million items within the quarter, surpassing all different smartphone makers, together with Samsung. It is the primary time Apple has been atop the smartphone market since 2016, the report stated.

Apple’s robust vacation quarter and the brand new Gartner estimates recommend the corporate’s household of iPhone 12 units, with 5G functionality and a brand new exterior design, is successful within the market. These new units weren’t even on sale for your entire interval.

The numbers additionally point out Apple has weathered the coronavirus pandemic higher than its rivals.

A competing report from IDC launched final month confirmed Apple shipped 90.1 million telephones within the quarter. When it comes to smartphone shipments, that is the one greatest quarter for any firm, IDC’s report stated.

Apple does not report unit gross sales for its units. Nevertheless, the corporate stated income from iPhones grew by 17% within the fourth quarter of calendar 2020 on a year-over-year foundation to $65.6 billion. Apple’s enterprise is seasonal, and the quarter ending in December is normally the corporate’s largest when it comes to gross sales.

World smartphone shipments fell 5.4% in 2020 amid the worldwide coronavirus pandemic, in response to Gartner, whereas Apple’s unit gross sales grew by 3.3%. Samsung nonetheless shipped essentially the most units over a full yr.

The most important shipments decline got here from Huawei, which noticed unit gross sales drop by 24.1% in 2020, because the Chinese language smartphone maker struggles with U.S. sanctions which have hampered its handset enterprise. Samsung does not face the identical problem however nonetheless noticed shipments fall 14.6% final yr, in response to Gartner.