Whereas the most recent Gartner smartphone gross sales report exhibits that worldwide smartphone gross sales declined 5% within the fourth quarter of 2020, Apple secured the highest spot for the primary time since 2016.
We have seen Samsung and Huawei battling it out for this high spot for a couple of years, however after the autumn 2020 launch of the 4 new iPhone 12 fashions, Apple handed them each up with 20.8% of the worldwide smartphone market within the fourth quarter. Huawei continues to drop down the listing, with Xiaomi securing the third spot and OPPO the fourth spot.
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Given Apple’s annual launch schedule, the fourth quarter is the place we see the most important impression from Apple. Wanting on the full yr of 2020 information exhibits Samsung within the high spot with 18.8% and Apple in a detailed second at 14.8%. Samsung confirmed a decline in gross sales in 2020. whereas Apple was one of many few, together with Xiaomi, that confirmed development over your entire yr.
As we sit up for 2021, Anshul Gupta, senior analysis director at Gartner, said: “The supply of decrease finish 5G smartphones and modern options will probably be deciding components for end-users to improve their current smartphones.”
Whereas I am certain we will depend on one other stable fourth quarter from Apple, it is going to be fascinating to see what occurs within the Android area.
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